Wedding Décor

Day within the Lifetime of a Marriage ceremony & Occasion Planner with Madison Hummel


Welcome to our “Day within the Life” sequence! We function marriage ceremony and occasion planners from around the globe with many various ranges of expertise. If you want to be featured, obtain our questionnaire right here and e-mail your responses and images to We’re excited to function Madison Hummel, from Washington DC.

Identify:  Madison Hummel (CEO & Lead Marriage ceremony Planner)

Rachel Jordan Images

Enterprise Identify & Location:  Madison Avenue Occasions, Washington, DC

Years Working within the Occasion Business: 5

Years Proudly owning Your Occasion Planning Enterprise: 3

Web site:


Further Social Media:

What’s your typical day like?

After I based my firm, I used to be doing a number of day jobs—nannying, retail, and working the enterprise. I instructed myself that after I was my very own boss sooner or later, I hardly ever needed to get up to an alarm! Excitingly, now that I’m full-time, I lastly reached that day. I often get up between 9-10 am and get my day began with stretching. I  then eat breakfast, bathe, placed on a enjoyable sundress, and start work round 11 am. My first job is creating an inventory of what must be accomplished that day and reviewing my marriage ceremony planning checklists, so I do know the place I’m within the course of of every of my shopper’s weddings. After that, I get to work. I’ll create marriage ceremony design decks, create flooring plans, correspond with distributors, overview contracts, e-mail purchasers, and a lot extra. Daily is completely different, which is why I really like this job! There’s additionally the enterprise aspect since I personal the corporate, which incorporates doing consults, managing my wonderful workforce, accounting, and advertising. My day ends round 5-6 pm. Many individuals are perplexed that I’ve a 5-7 hour work day, however my motto is working smarter, not tougher.

Picture: Mallory Gayle Images

How did you get began within the business?

Rising up, I beloved performing and something theatre. In my senior yr of highschool, my trainer let me direct a  play (Peter Pan), and I fell in love with the thought of utilizing so many proficient folks to drag collectively a imaginative and prescient I  dreamed up in my thoughts. I went and studied theatre at Virginia Tech however discovered about midway by means of that I  needed a profession the place I might use my creativity and organizational expertise. My religion is vital to me, so I  prayed about it and actually heard “occasion planning”—wild! I spent that night time researching on Pinterest (my model of Google) what an occasion planner does, and I discovered that it was me in a job! Marriage ceremony planning is similar to directing since you use so many various folks (caterers, florists, leases, and many others.) to drag collectively a  imaginative and prescient.

After that, I started interning and aiding different planners within the DC marriage ceremony business and ultimately grew to become a vendor for an occasion rental firm after I graduated. This was short-lived, as I quickly realized I used to be meant to be on the planning aspect of issues. My boss at that job was very encouraging, and I had two choices:  work for an additional planner or begin my very own firm. I used to be 22 at that time, so beginning a enterprise hadn’t even crossed my thoughts! My boss inspired me to take the leap of religion…so I did!  

Now, three years later, our firm produces over half 1,000,000 {dollars} value of occasions annually, has been in quite a few blogs and magazines, and we’ve a complete workforce of planners. So glad I took that leap of religion!

What evokes you?

Photographs by Ken Pak Images

Our firm mission is to design seamless and stress-free marriage ceremony experiences for our purchasers—during which that have extends to the entire strategy of planning, not simply the marriage day. Thus, I gravitate in the direction of manufacturers that present fantastic buyer experiences. Listed below are a few of my favorites and why they encourage me. 

  • The House Edit—In case you watch the TV present, they’ve SO a lot pleasure each time they meet a brand new shopper, which builds an uplifting relationship with them proper from the beginning. 
  • Disney—Their inventive administrators put a lot time into each element of the expertise they’re designing, which I consider we must always do as marriage ceremony planners.
  • Chick-fil-A—No, I don’t similar to them for his or her fries, promise! I’m mentioning them due to their coaching course of. Getting youngsters to look you within the eye is not any small feat, ask how your day is, and serve you meals with a smile. 
  • Goal—I like that they’re impressed by higher-end manufacturers however make related types out there at a extra inexpensive worth. Everybody thinks the dream marriage ceremony planner’s job is to do absolutely the costliest weddings, however our purpose is to make each marriage ceremony look high-end whereas staying according to our purchasers’ budgets.

What are your favourite on-line sources for your online business?

  • Aisle Planner is for organizing initiatives, timelines, checklists, and budgets. You may as well invite your purchasers to affix the mission to allow them to be within the loop.
  • AllSeated for creating customized flooring plans—they have already got many venues of their database, making this a breeze!
  • Instagram is a large useful resource for all types of marriage ceremony content material. In case you don’t have one to showcase your work,  create one!
  • I really like hardcover marriage ceremony books for inspiration and information. My favorites are Abby Larson’s “Type Me  Fairly: Weddings,” “Rejoice” by Lauren Conrad, “The Knot: Yours Really” by Carley Roney, and “The  Marriage ceremony E book” by Mindy Weiss. Additionally they look fairly in an workplace….#priorities.

Except for marriage ceremony and occasion planning, how do you spend your time?

Picture by Mallory Gayle Images

I really like cooking, baking, tennis, and watching Netflix. My favourite trip spots are in Europe, primarily Italy and  France. I’m impressed by the gorgeous surroundings and meals!

Madison, thanks a lot for sharing your story and a day in your life. If you’re a marriage or occasion planner and want to be featured, obtain our questionnaire immediately and e-mail it to us together with a photograph. In case you aren’t certain about being featured, take a couple of minutes to learn the way it will help your online business. 


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